MAPEI revamps its training institute’s logo and program
MAPEI North America’s training program, known as MAPEI Technical Institute (MTI), has introduced a redesigned logo in conjunction with a global rebranding of the company’s international training initiatives. MTI provides high-quality courses with demonstrations and hands-on training to architects, contractors, installers and distributors.
The rebrand features the classic MAPEI beaker topped with a graduation cap and left-sided tassel, an ode to the commencement ceremony where graduates flip their tassels after earning a diploma. Minimal and modern, the new logo comes in two variations – one with the phrase “MAPEI Technical Institute” to describe trainings and workshops, and one with the phrase “MAPEI Technical Institute TV” for use with the MTI-TV videos hosted by Dan Marvin, MAPEI’s Director of Technical Services, and Sam Biondo, MAPEI’s National Technical Presenter. With this redesign, the new MTI logo visually focuses on high-quality installation education.
Along with the updated logo, MTI has seen an expansion in the number of its training sessions in the United States and Canada. New trainers have also been added for the United States, which has set up new training areas at the MAPEI plants in San Bernardino, CA; Dalton, GA; and Logan Township, NJ. The MAPEI facility in Calgary, AB, is also home to a new training area. For an agenda of training sessions, see the listings at www.mapei.com.
MTI currently comes in three variations: First, to offer industry insights and a better understanding into industry standards, MTI facilities host official product education events, hands-on workshops that provide specialized training on new products and techniques for specific installations. Technical experts also offer on-site trainings at distributor locations across the United States upon special request. Second, short MTI-TV videos inform about cutting-edge products, problem-solving solutions and step-by-step installations. Third is the tradeshow favorite MTI-Live, where Sam Biondo and a team of MAPEI sales representatives perform live demos of our latest products at national tradeshows such as The International Surface Event (TISE) and World of Concrete (WOC).
MTI is also an active supporter of the National Tile Contractors Association (NTCA) and the International Concrete Repair Institute (ICRI).
For registration information on U.S. seminars, contact Sophia D’Amico-Campbell at (954) 246-8555. For registration information on Canadian seminars, contact Marie-Christine Mercier at (450) 662-1212.
Established in 1937, MAPEI Group is a privately owned global corporation headquartered in Milan, Italy, with 82 subsidiaries including 79 plants in 34 countries. The company specializes in manufacturing chemical products for building, including waterproofing products, special mortars and admixtures for concrete, products for the restoration of ancient buildings, and special decorative and protective coatings for walls. In addition, MAPEI is today the world leader in the manufacturing of mortars, grouts, adhesives and complementary products for the installation of all types of floor and wall coverings.
The Americas are home to 25 MAPEI Group manufacturing and distribution facilities, plus the headquarters locations for MAPEI Corporation and Polyglass USA in Deerfield Beach, Florida. MAPEI is an environmentally conscious manufacturer – the company has been a member of the U.S. Green Building Council since 2001 and a member of the Canadian Green Building Council since 2008. MAPEI North America offers training related to ceramic and stone tile, floor coverings and concrete repair through the MAPEI Technical Institute. MAPEI Corporation is a CES course provider to the AIA program, and MAPEI Inc. is a CEU course provider to the AIBC, AAA and OAA programs. The majority of MAPEI Americas facilities are certified to the ISO 9001 Standard for Quality Management Systems and to the ISO 14001 Standard for Environmental Management Systems. Visit www.mapei.com for technical data or call 1-800-42-MAPEI (1-800-426-2734) for the nearest location.